Thursday, August 13, 2009
The We Win Trophies Tour
DC United have now kicked their Open Cup marketing into overdrive. First they launched their website and drove people there with stickers. Then the President of United, Kevin Payne, issued a challenge to the people of DC, while newspaper ads were also all over the place. They even made pics for your Facebook and Twitter profiles. Now they are having a 12 stop trophy tour. That's right, one stop for each of their trophies. I guess they spent a lot of money on their bid and they need to recoup it... or else they need a good showing and another trophy to get a stadium deal done.
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