Footy on Bloomberg

I was shocked to see soccer get a whole two minutes of coverage on the business and finance channel Bloomberg. Here is an article that really breaks down some of the economic numbers involved with these high priced transfers. The video is nothing that you don't already know, but its interesting to see the mainstream media's take on soccer.

New ManU Shirt Sponsor

According to Soccernet, Manchester United have found a new shirt sponsor in the Aon Corporation. The new 4 year agreement will take effect for the 2010-2011 season and is believed to be just over $38 million a year. Aon Corporation (NYSE: AOC) is the leading global provider of risk management, insurance and reinsurance brokerage and human capital consulting. Let's hope the American taxpayers don't have to bail out these guys too.
What are your thoughts on the new sponsor? Do you wish they would have gotten a company a little more hip? Did United sell out to the man? Holla!